Appealing to children under the ages of seven is a difficult task. Our brief was just that, to create a patient instruction video aimed at the young child.
We brought to life their current off line literature by creating an animation with a cartoon voice over.
3D medically accurate models of the pen, with a composed music track for a compelling title sequence.
Created using a combination of Softimage and After Effects.
Product Demo video
Mode of Action video
Mode of Action